Secrets to Being More Convincing Revealed
The truth is, you are already very convincing, and it starts at a very young age. Being convincing is a natural skill that everyone has mastered with varying degrees of success.
What to Do When Your Company Is Attacked Online
Whoever said, “there is no such thing as bad press” was lying. The Institute for Crisis Management tracked a total of 212,115 crisis stories in the news in 2018.
The Positive Impact of Negative Feedback
Big brands are digging into negative consumer feedback to uncover challenges to their status quo and make valuable adjustments to their business. While many business owners cringe at the notion of engaging their biggest critics, you can learn a lot from the proverbial squeaky wheels.
Saying Sorry Doesn’t Have to Be That Difficult, Here’s How
Love may mean never having to say you’re sorry, but business doesn’t work that way. Sooner or later, every organization needs to apologize. Unfortunately, most are still using old school crisis communications techniques that don’t fly in the era of the mobile news cycle.
How to Stage a Comeback
A controversy in the summer of 2014 left the team scrambling. What happened next was a great lesson on turnaround marketing.
Learn how to be convincing. Even adopting one of these new convincing techniques can improve your relationships, your close rate, and your business dramatically.
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